Oral-B Kids Spiderman Electric Toothbrush

Oral-B Vitality 300 Kids Spiderman Electric Toothbrush D103.413.2K

This product is designed around one core problem:
kids do not brush consistently or correctly.

Oral-B’s strategy here is behavioral design:

• make brushing feel fun
• reduce brushing resistance
• guide brushing duration automatically

The Spider-Man branding is not decoration.
It is compliance engineering for children.

Key Features

• Rechargeable electric toothbrush
• Spider-Man kids edition
• 2D oscillating & rotating cleaning
• Removes more plaque than manual brushing
• Built-in brushing timer
• Quadrant alert system
• Round precision brush head
• Designed for children’s oral care

Cleaning Technology

Cleaning Action

• 2D cleaning technology

Movement Type

• Oscillating movement
• Rotating movement

Cleaning Benefit

• Helps remove more plaque compared to manual toothbrushes

Smart Brushing Features

Built-in Timer

• Encourages proper brushing duration

Quadrant Alerts

• Helps guide equal brushing across mouth sections

Brush Head

Design

• Round precision brush head

Purpose

• Improved tooth-by-tooth cleaning access

Power

Type

• Rechargeable electric toothbrush

Design

Theme

• Spider-Man edition

Target Users

• Kids / children

Usage

• Daily oral hygiene